Friday, March 23, 2007

NewTube?

We may be looking at market segregation in online video sites.

Even as YouTube struggles with Viacom's billion-dollar lawsuit over displaying copyrighted material, heavy media hitters News Corp. and NBC Universal are teaming up to create a new advertiser-supported video site primarily devoted to just that sort of professionally created video.

Due this summer, the as yet unnamed new site will hold movies and TV shows, with "most" content available free (the reports were vague on exactly what that means). Users will also be able to upload their own videos, and the reports were also vague on how copyright control will be handled on those clips. (See TechCrunch's notes on the announcement.)

If the new venture flies, we could be looking at a bifurcation (love that word) in the market. YouTube for loopy, user-generated kareoke videos, and other sites for professional media products. That's probably not good for YouTube owners Google.

In related news, Viacom is being sued over telling YouTube to remove a Colbert report parody called Stop The Falsiness. The clip is still up...

And Reuters has a story on Kongregate.com, the YouTube for video games.

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